tools for bloggers - carinaberry.com

It’s been a while since I wrote a piece on how to become a better food blogger which is why I wanted to go in a more detailed article today on the best tools for food bloggers. Over the years as a professional food blogger I have learnt so much and wanted to share my knowledge with you. Like this you will be able to work more efficiently, see better results and drive more traffic to your pages.

I will share some of the best tools I use as a food blogger that help me plan, organise and schedule my content. Operating on multiple channels like I do (TikTok, Instagram, YouTube & my blog) can be very challenging at times and it is absolutely essential in my opinion to have tools that will make your daily tasks easier.

Over time I discovered some extremely powerful tools for food bloggers that helped me tremendously. I use them every day. I basically couldn’t live without them anymore and that’s why I want to recommend them to you as well.

Unum – plan ahead

I could not live without this app! If you follow my Instagram you will certainly already know that I color code my feed. This means I always pick a main color and arrange my photos around that color scheme. Color coding your feed is definitely something that will make you stand out and this is only possible with preplanning your feed. You will need to know exactly which photos will look good next to each other in order to create the perfect „orange“ or „pink“ feed.

Take a look at this blog post on how to improve your feed with my best tips for Instagram aesthetics!

Unum helps you to do exactly that. You can switch photos around to see what looks best next to each other. You can also pre-write the caption. This will save you so much time during the week if you just sit down for one hour a week to plan your gallery and pre-write all your captions. You only have to press upload and add the hashtags in Instagram and you are good to go!

Canva – make outstanding designs

Canva is definitely one of the most useful tools for food bloggers! If you don’t want to buy the Adobe inDesign or some other expensive design tool, this will be your go to program! The basic version is free and really all I am using.

It’s perfect for creating any kind of designs you need to promote your content. I use it to create my YouTube thumbnails, Insta story swipe ups, Pinterest Pins, flyers or anything else that comes to my mind. You can chose among thousands of different designs and so many fonts. Canva is so user-friendly and fun.

You will want to use Canva definitely to create your personal Pins for your recipes. I always put them at the end of the blog post so people can save them to their favourite board on Pinterest. Like this you are giving them an easy way to save a beautiful picture! It reminds them of making the recipe and brings them right back to your blog.

Here are some examples of Pins I did with Canva:

Kicksta – maximize your Instagram growth

Gaining followers on Instagram can be a time-consuming and tedious process. Especially in the beginning you will need to spend a lot of time liking and commenting other peoples pictures. It’s a social network – you need to be social to receive likes and comments in return!

Instagram growth services, like Kicksta, use specific methods such as liking photos posted by people in your target audience, following users in your audience or auto-commenting, to name a few, to get you more organic Instagram followers. This obviously saves you a lot of time on a daily basis!
Using a high quality service like Kicksta will avoid gaining robot followers and have you on your way to reaching your goal of becoming a big Instagram blogger.

Tailwind – Boost your Pinterest traffic

As a food blogger you simply have to use Pinterest! For me its one of the tools for food bloggers that bring the most traffic onto my website.
If you have been using Pinterest in the past you might think it’s a lot of work and time consuming! Usually you should pin 10-15 new pins a day! With Tailwind this will become so easy.

All you need to do is sit down for one hour every week and prepare the posts for the upcoming days. Tailwind makes it so easy to schedule hundreds of pins within such a short amount of time. You can group your boards and then pin similar pins to those boards without having to manually type in each individual board.

For example if I want to pin one of my healthy fitness recipes I schedule it for my „fitness food“ group board which entails 4 different Pinterest boards (keto food, low carb, fitness food, easy & healthy recipes). Instead of pinning it 4 times its only one click!
It also has so many functions like smart loops and tribes. You can have your favourite and most popular blog posts run in a loop and be rescheduled automatically. Tribes are active Tailwind groups that help each other out by reposting the groups content to their own boards.

I usually try to schedule 2-3 weeks ahead of time because then I can set and forget it! Being consistent on Pinterest will make such a huge impact on growing your traffic and Tailwind is the perfect tool to make this as easy as possible for you. When you sign up you get a trial period to test the tool for yourself. After that you can decide if you want to continue the paid membership.

Here is what my Tailwind schedule looks like currently:

Trello – organise your day

Trello is super practical why I think it is one of the most helpful tools for bloggers to organise their daily tasks. If you are like me you will have hundreds of ideas swirling around in your head and it would be best to do everything right away. Trello can help you to bring structure into your tasks and prioritise them in different lists. You can create individual tasks and add notes, comments, photos and links to each of them.

For example I have only three different lists on my Trello account:

-Things to-do: Here I write done everything that comes to my mind that I need to do sooner or later. Ideas I have for promoting my content, new business projects or general to-do stuff. This is basically where I collect all the ideas that come on.

– Today’s priorities: Here I pick a couple of important things out of my first list that I need to accomplish today! If I finished the task I move it to done and if I didn’t finish it it stays there until the next day. Be careful to not have too many things in this list and really only focus on todays priorities!

– Done: This list is a collection of all finished projects. I use it as a reference if I need to look something up or have repetitive projects I need to move from done to to-do again after a while.

Whats awesome about Trello is that you can have it on your phone as an app and also as a desktop version. So wherever you are and an idea comes to your mind you can simply write it down or mark it as done.

Here a little screenshot of what my Trello looks like:

Audible – get your mindset right

Audible is probably not so much of a tool. However, it is still a very important app for your personal and professional development. I love listening to Audible audiobooks because its the perfect way to learn new things and grow as a person. Most people think it’s only for romance novel, thrillers and other entertaining books.

Audible makes it so easy to get your daily dose of new knowledge in. You can listen to the audio books on your way to work or university, anytime you spend waiting around for someone or doing mundane tasks that don’t need a lot of attention.

Here is a list of my favourite entrepreneurial and motivational books I have listened to on Audible! I totally recommend them to you:

Superfans – The Easy Way to Stand Out, Grow Your Tribe, and Build a Successful Business
You Are a Badass – How to Stop Doubting Your Greatness and Start Living an Awesome Life
Influence – The Psychology of Persuasion
Unscripted – Life, Liberty, and the Pursuit of Entrepreneurship

When you sign up for Audible you even get a free book at the beginning and can cancel any time after that. So do yourself and your personality a favor and download one of those books which I recommended for free now!

More useful tools for food bloggers & resources

I hope these tools for food bloggers were helpful for you!

If you are really serious about becoming a food blogger you should definitely check out my food blogging success online course. It is such a wonderful, well-rounded course. It will be teaching you everything you need to know in order to become a successful food blogger yourself. It’s a location independent, self-study course!

Let me link to some other very important articles I wrote about this topic:

Especially on my YouTube I focus heavily on helping people to become better food bloggers. Please make sure to check out my channel if you are interested in this topic in more detail. It’s always easier to explain things in video than via blog posts!

You can also sign up for my free food blogging email series! I will send you helpful content via email to you!

xoxo,

With roughly 1 billion monthly users, Instagram’s powerful platform carries massive value for brands. If you’re looking to turn your Instagram influence into a side hustle or rather a full-time business, keep reading to learn five tools for Instagram bloggers to help you become an established influencer yourself.

Kicksta

It’s extremely difficult to become an established Instagram blogger without a solid following. The key, especially for micro-influencers, is to get more followers who have a genuine interest in your niche aka will actually want to read your blogs and engage with your posts.

Gaining followers on Instagram can be a time-consuming and tedious process. Instagram growth services, like Kicksta, use specific methods such as liking photos posted by people in your target audience, following users in your audience or auto-commenting, to name a few, to get you more organic Instagram followers. Practices like this will avoid gaining robot followers and have you on your way to reaching your goal of an esteemed Instagram blogger. Check out Kicksta now.

Lightroom

Gone are the days of posting any old unfiltered photo on Instagram. Prospective and current followers expect your account to maintain a certain look, theme, or color palette. Today, the importance of upholding an Instagram aesthetic is key when striving to become an established Instagram blogger.

So how does one create an aesthetic? Editing softwares like Lightroom were originally intended for professional photographers, but now are accessible to everyone.

For new bloggers or for those with limited time, presets aid in speeding up the process. Presets are editing actions saved into a file, so you can categorize projects, batch edit quickly and produce a consistent look for your Instagram feed. Popular influencers now sell their presets to help other inspiring bloggers edit their photos. So whether you’re editing yourself or turning to your favorite bloggers for help, Lightroom is the perfect outlet to ensure your aesthetic is on point.

This is the before and after of a photo I edited in Lightroom:

LinkTree

Linktree allows you to get the most out of your Instagram bio link. This tool creates a custom link for your Instagram profile that houses multiple links like newsletter signups, blog posts and links to promotional products.

Linktree maximizes your Instagram bio and takes away the hassle of constantly switching out the link if you have more than one blog live or simultaneous collabs going on at once. If you’re searching for tools to become an established Instagram blogger, this solo link in your bio is extremely powerful. It is definitely one of the best tools for Instagram bloggers!

Canva

Creating graphics is essential for your blog and social media platforms. Thankfully, if you’re no photoshop wizard, Canva is the best solution. Canva is incredible for creating graphics of all shapes and sizes. This tool is your new best friend to create branded images.

Canva offers a wide range of templates whether it be for social media, blog graphics or headers. No matter the use, Canva captures your social following’s attention and allows you to create like a pro. You can upload images, edit, filter, choose from hundreds of fonts and change the templates’ colors to make one of a kind creations. Did I mention it’s free?

When it comes to social media and becoming an established Instagram blogger, Canva is the graphic design tool you need to create better-branded images, pinnable posts, and engaging Instagram stories.

This is for example a graphic I made for my Pinterest board in order to link to this blog post:

UNUM

When we are taking about tools for Instagram bloggers this last one can’t be missing. This free app is my favorite tool for scheduling my posts and planning out my gallery. I usually sit down once a week and prepare all my posts for the upcoming days.

UNUM not only saves users time but also helps influencers and brands design a visually appealing feed. By scheduling posts, you can actively plan how your feed will look ahead of time to match the aesthetic you’re aiming to create.

Additionally, UNUM aims to help users get more engagement and views by providing optimal times to post. While you can do this manually by reviewing audience metrics through Instagram Insights, UNUM does this work for you.

Here is a screenshot of what my UNUM gallery planning looks like at the moment:

Everything over after the blue line is what I have scheduled for the upcoming days. It is so helpful to see the posts next to each other and helps me to color code my feed.

It’s a wrap on my favorite tools for Instagram bloggers

Now that you’re equipped with an arsenal of various social media marketing softwares, find your niche and get working. Nothing will make you an overnight success. However with patience, determination and these programs under your belt, you’re guaranteed to see results and become the established influencer of your dreams.

Here are some more blog posts on Instagram growth if you are interested in learning more about this topic:

You can also sign up for my free food blogging success email list to get important blogging info delivered straight to your inbox:

I hope you enjoyed this blog post on my favorite tools for Instagram bloggers. Let’s talk soon!